Brevo vs Close.
Different strengths. Different costs. Here’s what to weigh before you choose.
Compare the plans as well as the brands. These prices may have different billing commitments and capacity limits; they are not equivalent quotes.
| What matters | Brevo | Close |
|---|---|---|
| Starting point | Email and multichannel marketing platform with automation and sales tools for small businesses. | Sales CRM integrating calling, email and SMS with deal management and automated outreach workflows. |
| Listed plan | Starter | Growth |
| Base price | $9 / mo | $99 / seat / mo · annual billing |
| Pricing conditions | Starts at $9/month for 5,000 emails and up to 500 stored contacts. SMS, branding removal and Sales Essentials may cost extra. | Monthly equivalent billed annually; month-to-month Growth is $109. Calling and additional AI usage are extra. Lower tiers omit workflows. |
| Documented capabilities | email, automation, crm | crm, email, automation, analytics |
| Free plan | Yes, with limits | No documented plan |
| Trial | Not verified | 14 days; no credit card |
| Integrations | Not yet verified | Google Calendar, Outlook, Zoom, Microsoft Teams, Google Meet |
| Benefits (editorial) | Free plan provides a way to begin without a subscription. Combines marketing messages with automation and sales features. | Calling and email operate alongside lead records. Growth includes workflows and a power dialer. |
| Limitations | Starter branding removal is a separate add-on. Email volume, contact limits and optional services affect total cost. | Growth seat costs add up as the sales team expands. Calling is usage-billed beyond the software subscription. |
| Typical fit (editorial) | E-commerce, Professional services, Local business, Marketing agency | Marketing agency, Professional services, Real estate |
| AI, support & ease of use | Confirm plan-specific AI limits and support. Ease of use has not been independently tested. | Confirm plan-specific AI limits and support. Ease of use has not been independently tested. |
| Evidence | Sources checked 2026-10-07 → | Sources checked 2026-10-07 → |
| Your next step | Visit BrevoStandard provider link; no commission currently earned. | Visit CloseStandard provider link; no commission currently earned. |
Use-case recommendations
Consider Brevo when…
Free plan provides a way to begin without a subscription.
Check first: Starter branding removal is a separate add-on.
Consider Close when…
Calling and email operate alongside lead records.
Check first: Growth seat costs add up as the sales team expands.
Make the decision on your terms
Test your real workflow, calculate the full team and usage cost, and confirm export options before migrating. A higher advertised feature count does not necessarily create a better fit.
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