Brevo vs MailerLite.
Different strengths. Different costs. Here’s what to weigh before you choose.
Compare the plans as well as the brands. These prices may have different billing commitments and capacity limits; they are not equivalent quotes.
| What matters | Brevo | MailerLite |
|---|---|---|
| Starting point | Email and multichannel marketing platform with automation and sales tools for small businesses. | Email marketing platform with landing pages, newsletters, automations and digital-product sales for small teams and creators. |
| Listed plan | Starter | Comfort |
| Base price | $9 / mo | $12 / mo |
| Pricing conditions | Starts at $9/month for 5,000 emails and up to 500 stored contacts. SMS, branding removal and Sales Essentials may cost extra. | Pricing FAQ states a $12/month starting price. Subscriber volume, sending limits and selected billing cycle must be confirmed. |
| Documented capabilities | email, automation, crm | email, newsletter, automation, website, ecommerce, scheduling |
| Free plan | Yes, with limits | Yes, with limits |
| Trial | Not verified | 14 days, no credit card required |
| Integrations | Not yet verified | Shopify, WooCommerce, Stripe |
| Benefits (editorial) | Free plan provides a way to begin without a subscription. Combines marketing messages with automation and sales features. | Free includes campaigns, three automations and a website. Paid plans combine email, digital products and appointment bookings. |
| Limitations | Starter branding removal is a separate add-on. Email volume, contact limits and optional services affect total cost. | Free is limited to 250 subscribers and 2,500 monthly emails. Comfort limits automation count and active websites. |
| Typical fit (editorial) | E-commerce, Professional services, Local business, Marketing agency | Creator & newsletter, E-commerce, Marketing agency, Local business |
| AI, support & ease of use | Confirm plan-specific AI limits and support. Ease of use has not been independently tested. | Confirm plan-specific AI limits and support. Ease of use has not been independently tested. |
| Evidence | Sources checked 2026-10-07 → | Sources checked 2026-10-07 → |
| Your next step | Visit BrevoStandard provider link; no commission currently earned. | Visit MailerLiteStandard provider link; no commission currently earned. |
Use-case recommendations
Consider Brevo when…
Free plan provides a way to begin without a subscription.
Check first: Starter branding removal is a separate add-on.
Consider MailerLite when…
Free includes campaigns, three automations and a website.
Check first: Free is limited to 250 subscribers and 2,500 monthly emails.
Make the decision on your terms
Test your real workflow, calculate the full team and usage cost, and confirm export options before migrating. A higher advertised feature count does not necessarily create a better fit.
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