A PRACTICAL BUYER’S COMPARISON

HubSpot vs Brevo.

Different strengths. Different costs. Here’s what to weigh before you choose.

Compare the plans as well as the brands. These prices may have different billing commitments and capacity limits; they are not equivalent quotes.
What mattersH

HubSpot

B

Brevo

Starting pointConnected CRM with free contact and deal management, email tools and meeting scheduling, plus paid hubs for more advanced requirements.Email and multichannel marketing platform with automation and sales tools for small businesses.
Listed planFree CRMStarter
Base price$0 / mo$9 / mo
Pricing conditionsUp to two users and 1,000 contacts. Advanced automation and paid hubs require separate pricing; this is not an all-features enterprise quote.Starts at $9/month for 5,000 emails and up to 500 stored contacts. SMS, branding removal and Sales Essentials may cost extra.
Documented capabilitiescrm, email, scheduling, support, analyticsemail, automation, crm
Free planYes, with limitsYes, with limits
TrialNot verifiedNot verified
IntegrationsNot yet verifiedNot yet verified
Benefits (editorial)Free CRM supports an initial customer database and pipeline. Email, meetings and live chat connect to customer records.Free plan provides a way to begin without a subscription. Combines marketing messages with automation and sales features.
LimitationsThe free plan is limited to two users and 1,000 contacts. Advanced CRM capabilities require paid editions.Starter branding removal is a separate add-on. Email volume, contact limits and optional services affect total cost.
Typical fit (editorial)Marketing agency, Professional services, Real estate, Local businessE-commerce, Professional services, Local business, Marketing agency
AI, support & ease of useConfirm plan-specific AI limits and support. Ease of use has not been independently tested.Confirm plan-specific AI limits and support. Ease of use has not been independently tested.
EvidenceSources checked 2026-10-07 →Sources checked 2026-10-07 →
Your next stepVisit HubSpotStandard provider link; no commission currently earned.Visit BrevoStandard provider link; no commission currently earned.

Use-case recommendations

Consider HubSpot when…

Free CRM supports an initial customer database and pipeline.

Check first: The free plan is limited to two users and 1,000 contacts.

Consider Brevo when…

Free plan provides a way to begin without a subscription.

Check first: Starter branding removal is a separate add-on.

Make the decision on your terms

Test your real workflow, calculate the full team and usage cost, and confirm export options before migrating. A higher advertised feature count does not necessarily create a better fit.

LESS RESEARCH. BETTER DECISIONS.

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