Capsule CRM vs Close.
Different strengths. Different costs. Here’s what to weigh before you choose.
Compare the plans as well as the brands. These prices may have different billing commitments and capacity limits; they are not equivalent quotes.
| What matters | Capsule CRM | Close |
|---|---|---|
| Starting point | Relationship-focused CRM for small businesses and freelancers that combines contacts, sales opportunities and client project boards. | Sales CRM integrating calling, email and SMS with deal management and automated outreach workflows. |
| Listed plan | Free | Growth |
| Base price | $0 / mo | $99 / seat / mo · annual billing |
| Pricing conditions | Free plan allows two users and 250 contacts, with one pipeline and one project board. Automations require an upgrade; marketing is a separate add-on. | Monthly equivalent billed annually; month-to-month Growth is $109. Calling and additional AI usage are extra. Lower tiers omit workflows. |
| Documented capabilities | crm, projects | crm, email, automation, analytics |
| Free plan | Yes, with limits | No documented plan |
| Trial | 14 days on paid plans; no card required. | 14 days; no credit card |
| Integrations | Not yet verified | Google Calendar, Outlook, Zoom, Microsoft Teams, Google Meet |
| Benefits (editorial) | A small relationship database can start without subscription fees. Links client opportunities and delivery projects. | Calling and email operate alongside lead records. Growth includes workflows and a power dialer. |
| Limitations | The free plan is limited to two users and 250 contacts. Workflow automation and broader marketing need additional paid capability. | Growth seat costs add up as the sales team expands. Calling is usage-billed beyond the software subscription. |
| Typical fit (editorial) | Marketing agency, Professional services, Real estate, Local business | Marketing agency, Professional services, Real estate |
| AI, support & ease of use | Confirm plan-specific AI limits and support. Ease of use has not been independently tested. | Confirm plan-specific AI limits and support. Ease of use has not been independently tested. |
| Evidence | Sources checked 2026-10-09 → | Sources checked 2026-10-07 → |
| Your next step | Visit Capsule CRMStandard provider link; no commission currently earned. | Visit CloseStandard provider link; no commission currently earned. |
Use-case recommendations
Consider Capsule CRM when…
A small relationship database can start without subscription fees.
Check first: The free plan is limited to two users and 250 contacts.
Consider Close when…
Calling and email operate alongside lead records.
Check first: Growth seat costs add up as the sales team expands.
Make the decision on your terms
Test your real workflow, calculate the full team and usage cost, and confirm export options before migrating. A higher advertised feature count does not necessarily create a better fit.
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