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Lead generation

Apollo.io

B2B prospecting platform combining contact data, enrichment, outreach and sales workflows.

Verified core factsChecked 2026-10-17
Current plan not modeled

Check current pricing

A current comparable plan price has not been verified. Open the official source and confirm billing cadence, usage limits, taxes and add-ons.

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What it helps you do

Automate workflowsEmail marketingLead generation
  • Contact and company search
  • Waterfall enrichment
  • Outbound outreach and dialing

Documented product-level capabilities. Selected plan limits and add-ons still apply.

Why consider it

  • Combines prospecting data and outreach execution

Trade-offs to consider

  • Review data coverage and outreach consent requirements for your target market

Intended users

  • Sales teams
  • Marketing teams
  • Revenue operations

Best suited to

Marketing agency

Editorial fit assessment, not a vendor certification.

Before you commit

  • Free plan: Not verified
  • Trial: Not verified
  • Documented integrations: Not yet verified
  • Ease of use and support quality: not independently tested.
  • Confirm country eligibility, languages, API permissions and regulated-industry requirements with the provider.

Sources & verification

Official website, documented features and intended users checked. Pricing basis: not verified; confirm the current offer with the vendor.

Identity and listed core capabilities checked against official evidence. Strengths, limitations and industry fit are editorial interpretations, not hands-on ratings. Prices retain their individual source dates. Sovrn inclusion is not partnership approval.

Apollo.io official website Checked 2026-10-17

Contact and company search Waterfall enrichment Outbound outreach and dialing